13 Powerful AI SEO Tools in 2024 to Maximize Your Website’s Potential

Boosting your website’s performance can be a daunting task, especially when competition is tough and algorithms are constantly changing. The rise of artificial intelligence tools in SEO has brought about an innovative way to meet this challenge.

This blog post will unravel the power of AI SEO tools, highlighting how they can automate tasks, optimize keywords, analyze SERPs in real time, and generate quality content to improve your organic performance.

Ready to take your website performance to new heights in 2024? Let’s dive right in!

SEO AI Tools [Key Takeaways]

  • AI SEO tools are a game changer for websites and blogs. They make them better, drive more visits, and can boost sales.
  • Tools such as Semrush, Alli AI, RankIQ, Frase, Diib, and Outranking are the top five picks in 2024. They offer unique features to improve how well your site performs online.
  • These tools use AI to find the best keywords. They check website health and speed up page loads.
  • Real-time updates on keyword ranks help you see how well your site is doing right now.
  • The power of AI makes work easy by automating tasks and creating quality content.
  • In 2024, using these AI tools for SEO will put you ahead in the competitive blogging field.

What Is AI-based SEO?

Artificial intelligence SEO, or AI SEO, is a cutting-edge way to optimize websites for search engines.

Unlike traditional SEO techniques that rely on human analysis and manual adjustments, AI-based SEO tools use machine learning algorithms to analyze vast amounts of data. Then, they’re able to make data-driven recommendations for improving your website’s visibility and ranking on search engine results pages (SERPs).

More visits to your website mean a better chance for sales and conversions. In 2024, using AI will give a big push to SEO tasks by making them faster and better.

AI SEO Tools Main Features

Let’s dive deeper into how the use of AI tools in SEO helps you streamline the entire process from A to Z. Take a look at the main functions of these smart assistants:

Efficient keyword analysis

The use of AI SEO tools allows you to uncover keywords with a high search volume, identify long-tail keyword opportunities, and understand user intent. What is more, AI provides information on featured snippets, rich snippets, and other SERP features, enabling websites to stand out in SERPs and drive more organic traffic.

“Many SEO experts believe that AI is most beneficial for keyword research. When creating a new website and planning a blog post, finding relevant keywords can be time-consuming. However, with an AI keyword tool, you simply input the topic and receive a list of relevant keywords.” Matthew Ramirez, CEO and Founder, Rephrase

Competitive analysis

These tools can also provide detailed insights into your competitors’ SEO strategies. By analyzing their keywords, backlinks, and content performance, you can gain a competitive edge and develop a more informed SEO strategy.

Content generation and optimization

Generative AI is useful for suggesting new ideas and topics for blogs. These tools use data from your site and others to generate content suggestions and complete articles. AI also optimizes content for search engines by providing insights into keyword density, structure, and readability.

“Tools like SurferSEO analyze content gaps and recommend topics optimized for ranking so that our writers can then create authoritative, human-written pieces on those high-potential subjects.” Jason Smit, CEO, Contentellect

Automation of tasks

AI SEO tools streamline tasks such as checking website performance, identifying errors, and optimizing pages. They generate meta tags, title tags, and alt text based on webpage content, saving time and stress. Machine learning allows these tools to improve over time, reducing the need for human effort and enhancing websites without significant effort.

Rank tracking and reporting

Thanks to these tools, you can seamlessly monitor keyword rankings and access detailed reports on your website’s performance. These insights are invaluable for tracking your progress, identifying areas for improvement, and fine-tuning your overall SEO strategy.

In summary, AI-based SEO tools make it hard for other sites to keep up. Using them is key to getting ahead in 2024’s competitive blogging space.

Top 13 AI SEO Tools for 2024

Explore the world of AI SEO tools with top-notch performers, each bringing unique features to elevate your website’s search engine rankings and visibility.

Here is our list of the best AI tools for SEO:

#1 Semrush


Semrush is a premium SEO audit tool and assistant. It is always getting better, with new features added in 2022 and the first half of 2023.

One of its key strengths is competitor analysis, which allows you to gain valuable insights into your competitors’ strategies and identify new opportunities. Semrush’s keyword research feature helps you discover relevant keywords with high search volumes and low competition, enabling you to optimize your content for better search engine rankings.

Additionally, Semrush provides rank-tracking capabilities that allow you to monitor your website’s performance on search engine results pages (SERPs) and compare it to your competitors. With this information at hand, you can make the right decisions toward improving your SEO strategy.

Furthermore, Semrush’s on-page SEO suggestions help you optimize your website’s content and technical elements to ensure maximum visibility and engagement. Its content marketing toolkit includes features such as topic research, content templates, and content optimization recommendations. Lastly, its latest AI writing tool can make any type of content stand out.

#2 Alli AI

Alli AI

Alli AI is another excellent SEO optimization tool you should know about. It helps manage and improve your website’s performance in an easy way. 

But that’s not all. Alli AI offers more features for bloggers like you to use. It checks everything on your site and even helps you get backlinks easily. By understanding how users interact with your website, Alli AI can provide valuable insights into user preferences and behavior patterns. This information enables you to tailor your content and user experience to better meet their needs, ultimately increasing engagement and conversions.

What is more, Alli AI offers advanced keyword research capabilities, allowing you to identify long-tail keywords and keyword variations that can drive targeted traffic to your website. By integrating these keywords into your content strategy, you can improve your search engine rankings and attract more qualified leads.

Alli AI’s automated content optimization features help you refine your content to align with search engine algorithms and best SEO practices. It analyzes factors such as keyword density, sentence structure, and readability to suggest improvements.

#3 Frase


Although Frase.io has a paid version, it’s generally considered a free AI SEO tool because of the free toolkit offered. The latter includes an AI content generator, AI writer, meta description generator, and product description generator.

These tools are designed to help users research, write, and optimize content that ranks in Google in a fast and efficient manner.

Frase gives real-time updates on keyword ranks. This means bloggers can see how well their site is doing right away. Also, with Frase, you can look at past data to see how well your keywords have performed over time.

#4 Diib


Diib is an AI SEO tool that offers plenty of features to use. The Answer Engine at Diib uses your site’s real data for deep checks. It looks at how well your website works and compares it to others in the same space.

One of the key features of Diib is its website health checker. By analyzing your website’s overall health, Diib identifies any potential issues that may be hindering your search engine rankings. 

Furthermore, Diib offers a user-friendly dashboard that displays crucial metrics such as website traffic, keyword rankings, and backlink profiles. This allows you to keep track of your website’s performance and make data-directed decisions to optimize your strategies.

Additionally, Diib provides personalized recommendations for keyword optimization. By analyzing your competitors’s keywords and search volumes, Diib suggests relevant keywords that you should target to increase your website’s visibility on search engine results pages.

Bloggers love Diib because it helps them get more visitors without paying for ads. 

#5 RankIQ


Many people think RankIQ will be one of the best AI SEO tools for 2024.

One of the standout features of RankIQ is its keyword analysis functionality. By analyzing the search volume, competitiveness, and relevance of keywords, RankIQ provides you with valuable insights on which keywords to target in order to increase your website’s visibility.

Furthermore, RankIQ offers a comprehensive backlink analysis. By evaluating the quality and quantity of your website’s backlinks, RankIQ helps you identify any areas where your link building efforts may be lacking. Armed with this information, you can develop a strategic approach to acquiring high-quality backlinks and enhancing your website’s authority and credibility.

Additionally, RankIQ provides regular updates on your website’s ranking performance. With detailed reports and visualizations, you can track your progress over time and make data-driven decisions to refine your SEO strategy.

I’ve explored another keyword ranking tool, and I encourage you to read my AccuRanker review, as well.

#6 Surfer SEO

Surfer SEO

Surfer SEO analyzes the top-ranking pages for your target keywords and gives you real-time recommendations on how to improve your content quality, relevance, and structure.

Surfer SEO also allows you to compare your content with your competitors and track your SEO performance over time. It provides its users with an AI-powered outline generator as well as multilingual comprehensive support. With Surfer SEO, you can create content that ranks higher, attracts more traffic, and converts better.

Here’s my Surfer SEO vs Ahrefs comparison, in case you’re interested.

#7 Neuronwriter


Neuonwriter can help you create engaging and optimized content for your website. It uses natural language processing and deep learning to analyze your keywords, audience, and competitors and generate high-quality texts that rank well on search engines.

Neuronwriter also provides you with feedback and suggestions to improve your writing style, readability, and SEO score. With NeuronWriter, you can save time, boost traffic, and grow your online presence.

Check out my comprehensive article, where I compare NeuronWriter vs Surfer SEO.

#8 Outranking


Outranking uses artificial intelligence to fix troubles with traffic and user interaction. Blogs get a big lift from Outranking when it comes to search visibility. This powerful tool is a great partner for brainstorming blog post ideas, outlines, etc. as well as producing valuable content. It also offers suggestions for your content calendar and topical clusters.

This SEO software will make your website better in 2024. It does not only work on improving visibility but also boosts overall website performance. Using Outranking, bloggers can take their organic search rankings higher than ever before.

#9 ChatGPT


ChatGPT can be used as a versatile SEO tool. It aids in various aspects of content creation, including:

  • Generating structured outlines
  • Identifying relevant entities and latent semantic indexing (LSI) keywords
  • Crafting attention-grabbing titles
  • Composing concise meta descriptions
  • Adding informative FAQ sections
  • Implementing schema markup for improved search visibility
  • Offering proofreading services for grammar, spelling, punctuation, and style 

To maximize its benefits, you can work on your article section by section, starting with an outline and then allowing ChatGPT to assist with content generation. Use separate prompts for the creation of each paragraph. Finally, edit and revise as needed to achieve your desired final result.

#10 SEOWriting AI

SEOWriting AI

SEOWriting.ai is a website that offers an AI writing tool for SEO-optimized articles. It can help you create content for your blog, website, or social media in minutes, using proprietary algorithms and natural language processing.

SEOWriting.ai can generate content in 48 languages, covering various topics and niches. You can also use it to create product reviews, how-to guides, and roundups with ease. SEOWriting.ai integrates with WordPress and can auto-post your content with AI-generated images. It is a simple and effective solution for content creation and marketing.

#11 Winston AI

Winston AI

Winston AI is a software tool that helps detect and prevent AI-generated content, such as deepfakes, text, and audio. It uses advanced machine learning algorithms to analyze the source and quality of the content and flag any suspicious or manipulated elements.

Winston AI aims to protect users from misinformation, fraud, and cyberattacks that exploit AI technology. By using Winston AI, users can verify the authenticity and integrity of the content they consume or produce and avoid falling victim to malicious actors who use AI to deceive or harm others. Winston AI also provides educational resources and tips on how to spot and report fake content.

#12 DALL·E


DALL·E is an AI system that can create realistic images and art from a description in natural language. It is a 12-billion-parameter version of GPT-3, trained on a dataset of text-image pairs. It can combine concepts, attributes, and styles in novel ways, as well as regenerate parts of existing images.

DALL·E was introduced by OpenAI in January 2021, and its successor, DALL·E 2, was released in July 2022 with improved resolution and realism.

DALL·E 3 was released by OpenAI in October 2023. It comes with improved image generation capabilities, precision of image output, and ethical adjustments based on customer feedback.

Interested in AI image generation tools? Read my comparison of DALL-E vs Midjourney.

#13 Link Whisper

Link Whisper

Link Whisper is a WordPress plugin that helps you optimize your internal links. Internal links are important for SEO, user experience, and site structure. Link Whisper analyzes your content and suggests relevant internal links based on keywords, anchor text, and context.

You can also use Link Whisper to find and fix broken links, orphaned pages, and link errors. Link Whisper is easy to install, configure, and use. It works with any WordPress theme and editor. Link Whisper can help you improve your site’s performance, ranking, and authority with smart internal linking.

Here’s my full Link Whisper review. Take a peek—it’s a good read!

Benefits of Using AI SEO Tools

Understanding AI SEO tools can upgrade your blogging game. Here is what we’re talking about:

Enhanced efficiency

AI SEO tools can process and analyze vast amounts of data in a fraction of the time it would normally take a human. This efficiency allows you to scale your SEO efforts and make data-driven decisions quickly.

“SEO tasks often comprise repetitive actions and in-depth data analysis that can eat up a lot of time for SEO specialists. With the help of AI for automation, these processes can be made more efficient, which saves time and boosts productivity. Automated AI features can take care of things like monitoring keywords, checking ranking positions, and evaluating backlinks. This allows SEO professionals to allocate more time to planning strategies, crafting content, and engaging in other important tasks.” Precious Abacan, Digital Marketing Manager, Softlist

Improved accuracy

By utilizing machine learning algorithms, AI SEO tools provide accurate and reliable SEO and traffic insights. They can identify patterns, trends, and opportunities that may not be easily recognizable by the human eye.

“Predictive analytics in AI-driven SEO tools involves using historical data to forecast future trends and optimization opportunities. These tools collect and analyze historical data, including website performance metrics, keyword rankings, and user engagement. After preprocessing the data to ensure accuracy, the tools employ machine learning algorithms, such as regression and time-series forecasting, to make predictions about future SEO trends and website performance. That way, website owners can adjust their SEO strategies, such as optimizing for upcoming competitive keywords or improving underperforming web pages.“ Simon Bacher, CEO and Co-Founder, Ling App

Cost savings

AI SEO tools can automate repetitive tasks, reducing the need for manual labor and saving you valuable time and resources. This cost-effective approach ensures that your SEO and content marketing efforts yield a high return on investment (ROI). Now that a variety of tools are available, you should choose those that best meet your long-term goals.

“Some people have a lot of doubts about AI tools that come with a price tag. I would say that balancing the cost of the tool against its benefits requires careful budgeting and consideration. For me, it’s better to pay for high-quality products that will keep evolving and bring results.” Shamil Shamilov, Founder and Lead Strategist, dNovo Group

Personalized recommendations

AI SEO tools can provide tailored recommendations based on your website’s specific needs. These tools analyze your website’s data and user behavior to provide personalized recommendations and strategies for improving your SEO performance.

“If you are utilizing anything AI-related in your business, you will certainly find that they all have a few benefits and a few challenges associated with their use. However, when used both effectively and ethically, they can add real value to your overall SEO marketing plan. In fact, in this current digital landscape, AI-driven SEO tools are something we should all already have in our marketing toolboxes.” Stefan Campbell, Owner, The Small Business Blog


AI SEO tools are a powerful way to optimize your website and SEO content. They can help you analyze your keywords, competitors, backlinks, and performance, as well as write SEO content that engages your audience.

AI SEO tools can also automate some of the tedious and time-consuming tasks involved in SEO. By using these tools, you can save time and money, improve your rankings and visibility, and grow your traffic and conversions. AI SEO tools are certainly a valuable investment for any business that wants to succeed in the digital world.


What are AI SEO tools?

AI SEO tools are advanced software solutions that leverage artificial intelligence to enhance search engine optimization efforts. AI SEO software can analyze vast amounts of data, predict future trends, and offer actionable recommendations to improve a website’s ranking on search engines. While each tool has its own features, many are designed to work well with different kinds of sites from blogs to e-commerce platforms.

Why should I use AI SEO tools?

AI SEO tools are great SEO and writing assistants. Their proper use can help you boost your website’s visibility on search engines, bringing more people to visit your site and learn about what you offer.

AI tools for SEO can also help you identify areas of your website that need improvement, such as broken links, slow pages, or duplicate content. Some AI SEO tools even allow you to view real-time updates and improvements as they happen on your web pages. Furthermore, these tools can give you insights into how your competitors are optimizing their websites, so you can adjust your strategy accordingly.

Can AI tools assist with content creation?

Yes, AI tools can help with content creation. These tools can generate content ideas, provide content briefs, suggest improvements to existing content, and even assist in writing content. AI content creation is a streamlined process, which delivers relevant and quality content for your website or blog.

How can AI tools help me optimize my content?

AI tools excel in optimizing content for SEO by providing keyword insights, suggesting improvements to content structure and readability, analyzing competitors’s content strategies, and providing real-time recommendations. These tools can ensure that your content is optimized for search engines and aligned with SEO best practices.

Are AI SEO tools hard to use?

No, most of the time they are easy to apply and come with instructions; though sometimes you might need a bit of online know-how. However, if you are stuck, you can always seek help from an SEO professional. They can help you find the best AI SEO tool for your business and show you how to use it effectively. They can also answer any questions you have about AI SEO tools.

Are AI SEO tools costly?

The pricing of AI SEO tools varies significantly, depending on their features and capabilities. Some tools are available for free, while others may require a monthly or annual subscription. It’s crucial to consider the value these tools can provide in terms of improved SEO performance and increased website traffic. However, most of these tools offer free trials.

Which are the 13 best AI SEO tools in 2024?

The 13 most powerful AI SEO tools in 2024 are Semrush, Alli AI, Diib, Frase, RankQI, Surfer SEO, Outranking, ChatGPT, SeoWriting AI, Winston AI, DALL·E, and Link Whisper. These tools offer a range of features, including content optimization, competitor analysis, keyword research, backlink analysis, and technical SEO auditing.

Can AI SEO tools help me rank higher in search engine results?

Yes, it’s safe to use AI to help you rank higher in search engine results. These tools analyze search engine algorithms and provide insights to improve your content’s relevance, quality, and SEO. By implementing the recommendations from AI tools, you can increase your chances of ranking higher in SERPs.

Article by

Nikola Baldikov

Nikola Baldikov is an SEO magician with a passion for helping companies succeed in their online efforts. He is a founder of Inbound Blogging, where he specializes in SaaS marketing, SEO, and outreach strategies. In addition to his work, he is an avid football fan and loves to dance.

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