The best SaaS link building experts in 2026 are Nikola Baldikov, Georgi Todorov, Russell Lobo, Karl Hudson, Katarina Dahlin, Fery Kaszoni, Charles Floate, George Blandford, and Milosz Krasinski.
Link building is still an important ranking factor in SEO. However, it remains one of the poorly executed tasks in the SaaS space.
When you start building backlinks professionally, you’ll encounter these issues:
- Agencies overpromise the best backlinks and underdeliver.
- Freelancers lack the publisher relationships that make outreach work.
- In-house teams don’t have the bandwidth to run consistent, high-quality campaigns.
The backlink experts on this list are different. They have built agencies, developed proprietary methodologies, spoken at industry conferences, and earned backlinks from reputable industry publications.
Whether you are looking to hire, collaborate, or simply learn from the best, these are the nine names you need to know in 2026.
Who Are the Top SaaS Link Building Experts in 2026?
Here’s a quick look at all nine SaaS link building consultants before I get into their details:
| # | Expert | Website | Specialty |
|---|---|---|---|
| 1 | Nikola Baldikov | inboundblogging.com | SaaS Link Building & Digital PR |
| 2 | Georgi Todorov | createandgrow.com | Authority Building & Ethical Outreach |
| 3 | Russell Lobo | russlobo.com | eCommerce Link Building & GEO/AEO |
| 4 | Karl Hudson | karlhudson.co.uk | White-Label Link Building |
| 5 | Katarina Dahlin | katarinadahlin.com | International SEO & Link Building |
| 6 | Fery Kaszoni | searchintelligence.co.uk | Digital PR & Media Link Acquisition |
| 7 | Charles Floate | charlesfloate.com | Advanced SEO & Link Strategies |
| 8 | George Blandford | uklinkology.co.uk | Strategic Outreach & Link Assessment |
| 9 | Milosz Krasinski | miloszkrasinski.com | AI Visibility & Digital PR |
1. Nikola Baldikov
Nikola Baldikov (that’s me) is the founder of InBound Blogging and a SaaS link building consultant with over ten years of hands-on experience in the field. My work focuses on earning high-authority backlinks for SaaS and B2B brands through targeted Digital PR and strategic outreach campaigns.
Over the years, I’ve been published on Entrepreneur, HubSpot, TechRepublic, and SEOptimer. I’ve helped SaaS clients double their organic traffic, not by chasing link volume, but by acquiring placements that move domain authority in a way that compounds over time.
“Any SaaS link building expert without a documented track record is selling potential, not proof. Results are what count.” – Nikola Baldikov
2. Georgi Todorov
Georgi Todorov is the founder of Create & Grow, a results-driven link building agency helping businesses grow their authority and organic visibility. His focus on measurable outcomes and ethical outreach has made his brand a recognized name in the SEO industry.
Georgi is one of the most consistent SaaS backlink acquisition specialists working today. His approach is built on white-hat outreach that compounds over time, the kind of backlink profile that holds up through algorithm updates rather than collapsing after them.
The bottom line? Links that age well are worth ten times more than links that spike rankings and disappear.
3. Russell Lobo
Russell Lobo is the founder of RussLobo.com, a GEO/AEO agency for eCommerce brands, and WHLinks, an outreach-driven link building agency. He helps brands grow their visibility across AI search platforms like Google AI Overviews, ChatGPT, Claude, and Gemini. Here you can find a list of the best GEO experts.
Russell represents a new generation of SaaS outreach experts who understand that link building in 2026 does not exist in isolation from AI visibility. The authority signals that earn you backlinks from high-DR publications are the same signals that get your brand cited in LLM responses.
That overlap is a competitive edge most SaaS teams are not thinking about yet.
4. Karl Hudson
Karl Hudson is the co-founder of Searcharoo, a leading link-building and content marketing agency. He built scalable, white-label solutions for agencies worldwide, turning Searcharoo into a trusted partner for consistent backlink growth across industries.
Karl is a SaaS link building specialist who prioritizes systems over one-off wins. White-label link building at scale requires process discipline, quality control, and deep publisher relationships. He has built all three.
For SaaS companies that want a reliable, repeatable link acquisition operation in the background, Searcharoo’s model is worth understanding in detail.
5. Katarina Dahlin
Katarina Dahlin is a Finnish entrepreneur and SEO expert who works across global and Nordic markets. She serves as a Senior Growth Hacker at WhitePress®, where she leads research and development in links and SEO strategy.
What makes Katarina stand out as a SaaS backlink strategy expert is her ability to combine international SaaS SEO with link-building frameworks that scale across languages and markets. She specializes in B2B, B2C, and eCommerce SEO, and developed a method for optimizing thousands of product descriptions using AI automation.
If your SaaS product targets European markets or requires a multilingual SEO strategy, Katarina is a name worth paying close attention to.
6. Fery Kaszoni
Fery Kaszoni is the founder of Search Intelligence, a digital PR agency that secures global media coverage through data-driven campaigns. He’s known for making PR measurable and for earning links from top-tier publications at a rate most agencies cannot match.
Fery operates at the intersection of PR and SEO, which is where the best SaaS backlink acquisition specialists tend to work right now. Data-led campaigns, reactive PR pitches, and media relationship building produce links that no outreach tool can replicate.
The result is coverage and backlinks from outlets with domain ratings that typically sit out of reach for standard outreach campaigns. If you’re looking for SaaS link building tips, Fery’s insights are a great place to start.
7. Charles Floate
Charles Floate is a British, Thailand-based SEO entrepreneur and investor. His specialties span black hat SEO, AI, link building, and SaaS, and he has built a strong reputation for being direct about tactics the broader industry tends to avoid discussing.
Not every backlink specialist operates strictly in the white-hat lane, and Charles does not pretend otherwise. His transparency about advanced link acquisition strategies has made him one of the most followed voices in the global SEO community.
For SaaS founders who want to understand the full picture of link building tactics, including where the lines are drawn, Charles offers a perspective worth having on your reading list.
Want to know more SaaS specialists? See who are the best SaaS SEO experts.
8. George Blandford
George Blandford is the Co-Director at UK Linkology, a UK-based link-building agency specializing in strategic outreach across all niches and budgets. He co-developed the firm’s proprietary “M-Flux” link-assessment formula, which transformed link building from a guesswork activity into a measurable, repeatable growth channel.
George is the type of SaaS link building consultant who puts data before intuition. The M-Flux formula is a strong example: instead of estimating link quality, he built a scoring system that removes subjectivity from acquisition decisions.
For SaaS teams that want a process-driven approach to backlink acquisition, UK Linkology’s methodology is worth a close look.
9. Milosz Krasinski
Milosz Krasiński runs Chilli Fruit Web Consulting and specializes in AI visibility and Digital PR. He focuses on optimizing content for LLM visibility and connects AI tools with practical link building strategies for brands that want to stay visible as search evolves.
Milosz is one of the most forward-thinking SaaS outreach experts operating in 2026. The intersection of AI search optimization and traditional link acquisition is where the industry is heading, and he is already building frameworks for it.
If your SaaS brand needs to perform in both Google and AI-powered search, Milosz is a practitioner worth following.
My Final Thoughts
The SaaS link building experts on this list are not chasing vanity metrics. They are building real authority for real brands, and their results show up in organic rankings, domain ratings, and pipeline growth.
You do not need to hire all of them. But learning from all of them is a smart investment of your time. Study their frameworks, follow their content, and apply what fits your SaaS growth stage.
The right SaaS link building specialist can transform your organic growth, and the right long-term backlink partner can own that strategy entirely. This list is where to start.
FAQ
What does a SaaS link building expert do?
A SaaS link building expert builds high-authority backlinks for software companies through strategic outreach, Digital PR, and content-driven campaigns. The goal is to grow domain authority and organic search visibility in a way that directly supports pipeline.
How do I find a reliable SaaS link building consultant?
Look for a proven SaaS link building consultant with published case studies, a transparent methodology, and placements on recognizable publications. Referrals from other SaaS founders are one of the most reliable ways to find someone worth trusting.
How long does it take to see results from SaaS link building?
Most SaaS backlink acquisition specialists will tell you to expect meaningful ranking movement within three to six months. Link building is a long-term investment, and the brands that commit to it consistently are the ones that pull ahead of competitors.
Do I need an external SaaS backlink acquisition specialist or an in-house team?
For most early- to mid-stage SaaS companies, hiring a SaaS backlink specialist or agency delivers faster results than building an in-house team. In-house makes sense once you have the volume and budget to justify it.