Ever heard the saying “You need a good education so you can enjoy a good life?” Me too. Quite often,actually. As a child, the importance of getting a good education was instilled into the very fiber of my being. So, I studied hard.
When the time came, I enrolled in one of the most prestigious high schools in my hometown. Marketing quickly became one of my favorite subjects next to accounting. Back then, digital marketing wasn’t a thing yet. So, when it came to choosing the direction for my university education, I opted for accounting. It just made sense plus it helped me land my first job in banking. During those four years when I worked at a bank, I started my first side hustle.
Speaking of side hustles, here’s what happened.
In 2012, my cousin and I founded a small online shop selling printed T-shirts. At the time, I didn’t know anything about online marketing. I had to rely on instinct. This was the first time I’d ever dealt with the digital world. And I was absolutely hooked!
Early on, I tested the waters with Facebook marketing (not SEO as yet). Keep in mind that Facebook then was worlds away from what it is today. Organic reach really worked and small paid campaigns brought in decent results. The most interesting part was working with influencers (a term I didn’t know at that time). Similarly, they didn’t know the extent of their value yet and the return on investment (ROI) was incredible.
This was a brand new niche in my country.
And speaking of niches, this is another element I’m particularly proud of from my early digital marketing career. Our shop was focused on targeting a specific niche that is still relevant today—printed T-shirts.
The verdict? My instincts did not mislead me. The efforts we put into creating a brand differentiated us from our competitors. We weren’t merely selling ordinary T-shirts. We produced them with a unique personal touch defined by distinct printed designs.
After a few years, I went abroad to work and study for my second Master’s degree. I also sold my share of the business to my partner. I knew that I wanted to be in a fast-growing industry, where I can push my limits and meet people from all over the world. But it didn’t last long. Don’t get me wrong; it was a one-of-a-kind experience! However, I realized that my country is my real home and the place I feel happiest. That’s why I returned. I started working as an accountant. While this was my dream job since high school, after a year, I recognized that I wasn’t suited for it. I came to the conclusion that accounting wouldn’t be my future. It just didn’t feel right. I sensed that there was something better for me out there.
Let me fast-forward to 2015, where I found myself in SEO.
This was supposed to be a side gig but one educational course led me to the next and I decided to look for a full-time SEO role in early 2016. The learning never stopped. I continued taking courses but at a more intensive pace. And just a couple of months later toward the end of the year, a great opportunity came along.
I started working at Brosix, a pioneer of the instant messaging industry still on the market today. It was an exciting experience, but I also had a lot of responsibilities on my shoulders. I had to deal with all the brand’s SEO and marketing activities while managing my rapidly growing team. In all honesty, the first years were really hard. That’s because apart from working this full-time job, I was constantly attending courses to develop and establish myself as an expert. Needless to say, all the hard work paid off eventually because I began to see the fruits of my labor. I spent more than four years at Brosix. We faced challenges but we achieved incredible results. It was a wonderful experience, but I felt ready to take on a new challenge.
Not long after I became the SEO manager at SiteGround, one of the biggest hosting companies in the world. I had the chance to work with incredible specialists in the industry, which I’m really thankful for. While challenges continued to arise, I needed to quickly adapt and find creative ways to overcome them. The results we wanted were not long in coming. However, I knew I had to follow my own path.
In September 2022, I decided it was time for the next step in my career. I focused my full attention on my new project: InBound Blogging. This is the professional undertaking that brings me immense joy. Working with different clients as an SEO consultant, while actively developing our company blog, is my secret to achieving steady business growth I’m excited to see what the future brings.
I am grateful for the experiences I’ve had and the connections I’ve made, the sites I’ve contributed to, and the results I have been fortunate enough to drive through my career.
Still, there’s a lot more work to do and more topics to discuss.
My true passion doesn’t come from making money alone. Instead, it’s when I’m lucky enough to meet someone new, and I can teach them SEO and online marketing lessons that I believe will change their lives.
I’ve helped many businesses achieve impressive results through strategic SEO. And I can do the same for you. Regardless of what you’re aiming for, I’ll help you get there faster. Don’t waste time. Your future self will thank you!
If you want to work with me or are interested in having a consultation, get in touch with me.
Navigating the stormy waters of Google rankings can feel much like an endless struggle for bloggers. However, RankIQ is a great tool to help you weather the storm. It’s powered by artificial intelligence (AI), crafted by Brandon Gaille. This honest RankIQ review is your guide on how the tool can shift the SEO battle in […]
Read More… from Ultimate RankIQ Review: Unveiling the Power of SEO Enhancement
Finding the golden email address in business-to-business (B2B) sales can feel like searching for a needle in a haystack. My journey through endless lists finally ended when I discovered Tomba.io. Let me share how it revolutionizes prospecting and is an indispensable tool for sales teams. It’s time we explore why Tomba.io is your ultimate ally. […]
Read More… from Tomba.io Review: Detailed Analysis of a Leading Email Address Finder for B2B Sales
Crafting captivating YouTube videos can feel like climbing Everest—a seemingly insurmountable challenge. That is, until you stumble across Maekersuite. This platform boasts of slashing scriptwriting time significantly with its artificial intelligence (AI) wizardry. Curious? Stick around for an honest exploration of its features in this Maekesuite review. Maekersuite Review 2024 [Key Takeaways] What Is Maekersuite? […]
Read More… from Unbiased Maekersuite Review: Pros and Cons Revealed
Sifting through countless health blogs for trustworthy health information can be quite a task. I know this because I’ve done it myself. Through my journey, I’ve discovered what separates exceptional health and wellness blogs from the rest. With that knowledge, I’ve handpicked a collection of blogs that cover everything from health and fitness to nutrition, […]
Read More… from Ultimate Guide to Top Health Blogs for Wellness Enthusiasts
I know how frustrating it can be to flip through endless options of artificial intelligence (AI) writing assistants. After burrowing into research, it became clear that a side-by-side look at Copy.ai vs Writesonic could illuminate this conundrum for those deep in content marketing or search engine optimization (SEO). This article aims to compare their features, […]
Read More… from Copy.ai vs Writesonic: Comparing Copywriting AI Tools
Pouring your heart and soul into your blog only to see little financial return. But don’t lose hope yet. I know that feeling all too well. After some deep diving, I stumbled upon some amazing ad networks that could be a game-changer for you. In this article, I navigate through these and explore various strategies […]
Read More… from Mastering Blog Advertising Strategies for Successful Monetization
Choosing between Linguix vs Grammarly for your writing needs can feel like a real challenge. Trust me, I know the struggle of comparing each tool’s features side by side to figure out which one stands out. Today, I’m here to break it all down for you—from grammar checks to pricing—so you can decide what’s right […]
Read More… from Linguix vs Grammarly: Which One Is Better for You?
Feeling like your blog is a ghost town? I understand the struggle. After extensive research, I came across a gem: Pinterest can be a total game-changer for bloggers. This guide is all about realizing its potential to drive traffic to your blog and connect with more readers. Discover how to use Pinterest for blogging now. […]
Read More… from How to Use Pinterest for Blogging Success [The Ultimate Guide]
Searching for the perfect grammar checker can seem like a never-ending task. As a writer, I understand the challenge well. That was until I discovered Linguix, which helped make my writing clearer and more efficient. This review takes an in-depth look at what Linguix offers, from its features and pricing to real user feedback. Keep […]
Read More… from In-Depth Linguix Review 2024: Features, Pricing, and User Experiences
Growing a blog and driving blog traffic can feel like an uphill battle, something I know all too well. Diving deep into multiple resources helped me uncover the secrets to success. This piece will share various insights, offering practical strategies on how to grow your blog—both in terms of readership and traffic. From leveraging search […]
Read More… from How to Grow Your Blog: 10 Master Strategies for Success