Jotform Review 2024: The Pros and Cons of an Online Form Builder Revealed

Seeking the ideal online form builder is something many businesses need but struggle to find. I had to try numerous possibilities until I discovered Jotform, which genuinely distinguishes itself from the crowd for creating surveys.

Here, I provide an objective Jotform review, examining its features and assessing strengths and weaknesses to present you with all the essential details.

Jotform Review 2024 [Key Takeaways]

• Jotform has many features like a drag-and-drop interface, more than 10,000 form templates, over 500 widgets, and connects with multiple popular apps. That’s why Jotform makes it easy to create and customize forms tailored to your needs.
• You can create forms that look exactly how you want them to. It also saves unfinished forms so users can finish them later.
• Some find the free version limited and customer support slow.
• There are different pricing plans for Jotform. The free plan lets you make a few forms but has limits on payments and data storage. Paid plans offer more features for businesses that need them.

What Is Jotform?

Jotform is form building software that allows you to create forms without the need for coding skills. It provides an intuitive, user-friendly interface with a drag-and-drop builder for seamless form creation.

With Jotform, you can build visual reports and turn form submissions into charts and graphs, which is great for presentations. You can also track the source of submissions through the Urchin Tracking Module (UTM) or Facebook Pixel.

Jotform Key Features

Jotform is all about making form building and data collection easy. It’s packed with features like drag-and-drop creation, templates, and integration with apps, making it super simple to collect data or feedback.

Here are the main features you should know about:

• Over 500 widgets: These help add extra functionalities like video, social media buttons, and checklists, creating a great user experience. For example, you can collect signatures, embed YouTube videos, and add photo slideshows to forms.

• Integration with over 100 tools: If you use multiple apps, the good news is that you can enjoy integrations with over 100 tools. These include HubSpot, Salesforce, Google Drive, Asana, Dropbox, Slack, Pay Pal Personal, and many others.

• Conditional logic: Jotform’s conditional logic lets you create smart forms that change based on the way a person responds. This makes data collection and processing more personalized and versatile. In addition, you can add your company logo, custom color schemes, and background images. These functionalities make your form stand out. Once your form is ready, you have the option to share it via email, link, QR code, or by embedding it on your website or social media platforms.

• AI Form Generator: It effortlessly designs and customizes forms just by chatting with you, cutting down on tedious manual work. With over 250 form integrations and more than 500 widgets, you can easily connect your forms to CRMs, payment processors, and more. Start by typing in a written prompt, customize your form, and you’re ready to review and share it with your audience. What’s more, you can use Jotform’s AI chatbot inside the Form Builder in case you encounter any difficulties or need extra help.

For instance, you can add a widget enabling users to sign their name directly on the form. Also, connecting your form to Google Sheets automatically sends every submission there. Plus, using conditional logic, if someone picks “Other” in a question about their favorite ice cream flavor, it shows them a text box to type their answer. These features save time and make your forms way more useful.

Pros of Using Jotform

Jotform shines with its amazing customization options. You can change almost anything in your forms to match your style, and connecting them with other apps like PayPal and Google Drive is seamless.

• Customization options and ease of use: I love how Jotform lets me make forms just how I want them. The form designer tool gives me themes and ways to change my forms without needing to code. And with drag-and-drop, making smart forms is easy and fast. I can even add conditions to my forms so they respond based on what people say in their answers. Making complex forms that are simple for others to fill out is one of the key Jotform features that I appreciate. Plus, if someone starts filling out a form but doesn’t finish, Jotform saves it for them to come back later.
• Integration capabilities of the Jotform form builder: Jotform works well with over 100 tools. This includes big names like HubSpot and Salesforce. It also connects with Google Analytics for form tracking. Furthermore, it has UTM tracking to see where your visitors come from. Using Jotform’s API, you can easily link your forms with other business tools. It also takes the security of your online forms seriously with Payment Card Industry Data Security Standard (PCI DSS), General Data Protection Regulation (GDPR), and other regulatory requirements in place to give you added peace of mind.

Cons of Using Jotform

Jotform isn’t perfect. The free plan might seem limiting, and some users find getting help from customer service tough.

• Limitations in the free plan: The free version of Jotform is good but has some limits. You can only get a few payments through your forms each month. This could be a problem if you need to collect money often. Also, the app lets you make forms on mobile devices, which is handy. But some plan restrictions could mean that you need to upgrade. The free plan works well for small projects or testing how Jotform fits your needs. Yet, for anything bigger or needing more payments processed, moving to a paid option becomes necessary quickly.
• Customer support issues: Another issue with Jotform is customer support. Getting help from its support team may take too long. 
• Technical issues and glitches: Some advanced features may not work right. Fields that should prefill just don’t sometimes. Also, there have been some reported issues with losing work despite saving frequently, confusion regarding form blocks, and problems with uploading images for submissions.

Jotform Pricing Plans

Jotform lays out its cost options in clear and simple terms, from a no-cost version to several paid levels. Each level adds more tools and perks, such as more form creation space and better payment handling features.

Free version

Jotform’s Starter plan is free, and it packs quite a punch with all the features included. You can create up to five forms and get up to 100 submissions each month. It’s perfect for solo users as it’s geared toward single users per team.

You’ll have 100 MB of storage, with your forms being able to be viewed up to 1,000 times each month, and 500 total submissions being stored. Plus, each form can have up to 100 fields. You can also handle 10 payment submissions and 10 signed documents monthly. Just a heads-up though: HIPAA compliance features aren’t available in this plan.

Paid options: from Bronze to Jotform Enterprise

JotForm’s variety of pricing plans—from Bronze to Enterprise—provides options for every type of requirement.

• Bronze: Jotform’s Bronze plan costs $34 per month if you pay annually, and it comes with some great perks. You can create up to 25 forms and handle 1,000 submissions every month. It’s perfect for individual users on a team. In terms of storage, you get 1 GB, and your forms can be viewed up to 10,000 times monthly with a total submission storage capacity of 10,000. Each form can have up to 250 fields. You also get to process up to 100 payment submissions and 100 signed documents every month. However, just like the Starter plan, HIPAA compliance features are not included.
• Silver: Jotform’s Silver plan, which is touted as the best value, costs $39 per month when billed annually. With this plan, you can create up to 50 forms and handle a whopping 2,500 submissions every month—ideal for single users on a team. You get 10 GB of storage, and your forms can rack up to 100,000 views monthly. In addition, you can store up to 25,000 total submissions. Each form can have up to 500 fields, which gives you tons of flexibility. Additionally, you can process up to 250 payment submissions and 250 signed documents every month. One thing to note, though: just like the other plans, HIPAA compliance features are not available here either.
• Gold: Jotform’s Gold plan is priced at $99 per month when you go with annual billing, and it’s packed with features. You can create up to 100 forms and handle an impressive 10,000 submissions each month, which is perfect for single users on larger projects. You get a hefty 100 GB of storage, and your forms can be viewed up to a million times monthly. Plus, you can store up to 100,000 total submissions. Each form can include up to 1,000 fields, giving you lots of room to customize. You’re also equipped to handle up to 1,000 payment submissions and 1,000 signed documents every month. And here’s the kicker: HIPAA compliance features are available with this plan, which is great for those needing extra security.
• Enterprise: Jotform’s Enterprise plan is customized based on your needs, so you’ll have to get a quote for the pricing. It’s all about unlimited everything—forms, monthly submissions, signed documents, submission storage, payment submissions, API access, and more. Ideal for large teams, it supports multiple users and teams with a multiuser platform. You’ll get dedicated, priority real-time support and robust user access control. It integrates with single sign-on options like Microsoft, Google, and Okta. The plan includes Service Level Agreements (SLAs), local data residency, and even professional services for form and workflow building. HIPAA compliance features are included, and you also get custom branding and your own domain. This plan is truly designed to meet all your high-level business needs!

With the 30-day money-back guarantee, you can have greater certainty about the way in which you use your budget.

Non-profits and educational institutions can enjoy great discounts when they create their own Jotform account and take full advantage of this form building software.

User Experience

I gathered several industry leaders’ thoughts and opinions on Jotform to see how they use this smart form builder. This is what they shared:

“The implementation of Jotform for client onboarding questionnaires has greatly enhanced the efficiency and effectiveness of our onboarding process. By collecting key information through these forms, we’re able to quickly identify our clients’ goals and preferences, allowing us to hit the ground running with tailored solutions. This has reduced the back-and-forth typically involved in gathering information and has provided a more organized and professional experience for our clients. Ultimately, this streamlined approach has led to faster project kick-offs and stronger client relationships from the very beginning.” — Jim Pendergast, Senior Vice President, altLINE Sobanco

“We used Jotform to streamline our content submission process. With over 1,400 authors contributing to our platform, managing submissions was a significant challenge. We customized Jotform’s templates to create a seamless workflow that allowed authors to submit their articles, eBooks, and webinars easily. One feature that stands out is Jotform’s conditional logic. By setting up specific criteria within the forms, we ensured that submissions were automatically routed to the right editorial team based on the content type and category. This reduced the manual work and sped up our review and publishing process.” — Christopher Pappas, Founder, eLearning Industry Inc

“Jotform has emerged as a crucial tool in our data collection strategy. Its easy-to-use, intuitive design has empowered us to create custom forms that seamlessly fit our brand aesthetic. Its versatility in data capture has particularly benefited us. From applicant details for our recruitment drives to client feedback for our service improvement, Jotform’s templates have been a game-changer. For organizations seeking to implement Jotform, a piece of advice would be to make full use of its integration capabilities. Whether it’s your email marketing tool or your customer database, achieving that synergy can be a big leap toward improved workflow.” — Gianluca Ferruggia, General Manager, DesignRush

“Jotform’s drag-and-drop interface is incredibly user-friendly, making it easy to create forms without any coding. Conditional logic stands out as a favorite feature; it tailors the form based on user responses, which enhances data accuracy. The ability to customize notification emails ensures immediate alerts when submissions are made, speeding up the workflow. Integrations with Google Sheets allow us to automatically sync data, saving time and minimizing errors. Pre-built templates are also a lifesaver for quickly deploying forms without starting from scratch. We’ve seamlessly integrated Jotform with our Google Sheets, Slack, and CRM systems. This integration has centralized our data collection process and improved real-time collaboration across teams.” — Jessica Bane, Operations Director, GoPromotional

“We discovered that the Field Manager tool in Jotform is quite useful for data collecting. It enables us to simply organize and manage the data we collect, ensuring that everything is in its proper place. This has made our workflow smoother and faster, saving us a significant amount of time. We also connected Jotform with Dropbox, which greatly improved our efficiency. If you are using Jotform, we suggest conditional logic. This tool allows you to show or conceal questions depending on prior replies, making forms more customized and simpler.” — Amit Raj, Founder and CEO, The Links Guy

Conclusion

Having checked out Jotform to create any type of form, it’s clear why it scores high in ratings. I love the easy design and the ability to create all sorts of forms. But I am also concerned about lost work and slow customer support.

Even with these issues, Jotform’s huge range of features stands out. From its free version to paid plans, this provider caters to many needs. Sure, no tool is perfect; each has its ups and downs. Yet, for me, Jotform’s strengths shine brighter than its flaws.

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